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Iowa Secretary of Agriculture Mike Naig announced today that the Iowa Department of Agriculture and Land Stewardship is offering Choose Iowa Marketing and Promotion grants for Iowa producers. The grant program matches up to $25,000 per project to help farmers, businesses and non-profits increase or diversify their agricultural product offerings.

It’s not really a coincidence that the Produce for Better Health Foundation recently named September as National Fruits and Veggies month in the United States. Summer is filled with colorful fruits and vegetables, from watermelon to melons, tomatoes to greens, and many more. It’s the season to indulge in foods that are tasty and good for you, too.

Multiple days of excessive heat can be hard on vegetable crops, especially ones known to be cool-season. Brassicas, lettuce, carrots and spinach are particularly vulnerable to bitterness, wilting, bolting, deformities and coloring that affect the quality of the produce.

Now is the time to get creative. Travel experts predict a pent-up demand to “hit the road” as soon as people are able to get out. Are you ready? Here are ten inexpensive ideas your business and community can use right now to help capture that eager market, avoid a tourism industry wipeout, and build long-term success.

Chinese chestnut (Castanea mollissima) is a deciduous tree that produces edible nuts in September and October. In Iowa Chinese chestnuts are grown more frequently in the southern half of the state.

Whether your agritourism destination includes livestock, food, seasonal activities, or farm stays, a successful marketing plan will expand your customer base and ultimately lead to additional revenue. This article will give you 5 steps to help improve your farm marketing.

How can a vegetable farmer know which crops are profitable enough to keep growing? Can marketing costs be analyzed by sales channel? They can with the right enterprise budgets. Learn more in this article. 

Previous issues of the Visit Iowa Farms newsletter highlighted the first three steps a business must take to provide excellent service to its customers. The final steps are: step four, Make it SATISFYING, and step five, Make it MEMORABLE.

Whether you operate a family farm or an agritourism destination, farm signage and labels are critical to your operation. Signage is designed to keep your family, farm workers, and visitors safe and informed. If your agritourism destination contains livestock, playground equipment, machinery or food sales, signs are a necessity.

Google’s annual Economic Impact Report features one business from 50 states, Washington D.C. and Puerto Rico. In their 2018 report, released today, the featured Iowa business is North Liberty's Colony Pumpkin Patch.